Spalding Farm & Home

New owner. New name. New logo.

Spalding Farm & Home is a hardware store located on main street in Spalding, Nebraska. Previously a True-Value, new ownership dropped the franchise to operate independently. The logo was designed to have a friendly and inviting small town feel, that separated itself from previous branding. Variations of the logo make it very adaptable for large signage, apparel, print ads, digital and more.